Truffle Hound vs Apollo

Apollo is a very large contact database with outreach built in. Truffle Hound goes out and finds leads in niche sources, then reads each company’s website to check they fit.

Who each one suits

Apollo

Sales teams and founders who want lots of contacts fast, and who do a lot of cold email and calling.

Truffle Hound

Small teams whose buyers are niche and hard to find in a database, and who reach them on LinkedIn.

Side by side

	Truffle Hound	Apollo
Where leads come from	The niche directories, association lists and other specialist sources it finds for you, plus Google and LinkedIn.	Its own database: over 240M contacts and 30M companies.
How fit gets checked	Reads each company’s website, plus LinkedIn and public filings. Scores every lead out of 100 and gives the reason.	Filters on its data, plus AI agents that research accounts and prioritise leads.
What you have to do	Describe who you want in a sentence, then review the list.	Search the database, then build sequences in the app. It has an AI assistant to help.
Sending	Writes the messages. You press send on LinkedIn, at a daily limit you set.	Email, calls and LinkedIn steps in one sequence, plus a dialler.
Price	Invite-only in early access. No price set yet.	Free plan. Paid prices aren’t listed on its pricing page, so check their site. Apollo pricing

Checked on 3 November 2026 on Apollo’s own website. Prices and features change, so check before you buy.

When to choose which

Choose Apollo if

You mainly do cold email and calling
Your buyers are well covered by a big database
You want contacts and sending in one place

Choose Truffle Hound if

Your buyers are niche and hard to find in a database
You’d rather send fewer, better messages
You reach people on LinkedIn

Apply to join

Truffle Hound is invite-only while we’re in early access. Apply and we’ll be in touch.